Why Small Businesses Deserve a Chance in the Influencer World

As technology is spreading its wings everywhere, we are seeing that the way of doing things is changing. Earlier, advertisements used to come in newspapers. Yes, they still come there, but now the prevalence of advertisements has become less. And now there are many new ways through which you can advertise. Nowadays, big companies choose famous actors and actresses or many times even famous sports persons because they have a lot of fan followers and what happens is that their brand gets promoted more. Yes, they also have to pay a huge amount for this, but then They also get a lot of profit from this.

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Many influencers want the welfare of the people, most of them are only interested in earning money, they do not care whether the product they are promoting harms anyone or not, they are only interested in money. Nowadays, apart from actors and sports persons, many people are influencers who have followers millions and that too maintains a good audience. Some have more followers than actors and sports persons. many people work very hard and also take it as a profession. Nowadays people also generate good revenue from this. Yes, many people also increase fake followers but sometimes I believe if your content is good, your followers automatically start increasing and your reach also increases.

I wouldn't say I like to do all this but still, if I get a chance I will promote such products which will promote local businesses like if I see any small businessman in my area who is doing excellent work and or is manufacturing products but he is not able to scale his work, so I will try to help him. If I am successful in doing it here, then maybe later I may or may not take some money from him. Because a lot of people are available for the promotion of big brands, but small companies and brands are not promoted because they do not have enough funds to promote their brands.

Perhaps you have also seen many such businesses around you which are very good but still, people do not know about them, so instead of promoting big companies, I will help small companies to grow. Yes, it will not be as easy as It is difficult to speak because there is a lot of competition these days but believe me, if there is quality in your business then no one can stop it from going up. It doesn't matter who your brand ambassador is, no matter what your company is, if your product doesn't have substance, it's not going to work. Even if a few days people get impressed by your brand ambassador and buy it, next time they If you are not buying this product then perhaps there is something wrong with your product.

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Yes, big companies will also pay you big money for promotion which a small company cannot afford. But believe me, it is not about money all the time, many people do not run after money and this is also very good because by doing this they will keep more information about the product and will also want to know if you are getting a huge amount from someone. Even for promotion, you will hardly want to know about it, you will just say the free line and that's it, promotion is done. Nowadays most of people do the same, yes do it, why not, everyone is crazy about money, I am not saying that I do not want money, but nothing is good if you have enough as much as you need. I believe that you will be satisfied even if you have a two-wheeler or not a four-wheeler. If you are satisfied then that two-wheeler is everything for you. If you have a four-wheeler and you keep a car bigger than that, then it is possible that you will never be happy because if you do not know how to appreciate what you have, then you will hardly be able to get anything else.

So in the end I would just like to say that if I ever get the opportunity to do so, I will promote the small businesses that are happening around me rather than any big brand. This will give growth to the local business and may be the same in the future. The company should do something big. What do you think about this?

see you in the next post. Keep learning and keep exploring...

All the Images are Made Via Canva unless otherwise noted.

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A few posts from my past that might be helpful for you.

Thanks a lot for staying till the end 😃🙏, Let me know what you think.

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@bhattg
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