Business Idea - Pickleball Lifestyle Brand.

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Tonight I have been brainstorming a possible business idea.

I started a pickleball company about 3 years ago. We just sold our last paddles this week. We will not longer be selling paddles. We could not compete with the big dogs and they advanced faster than we could and had the money to do so.

I also think we were not great at selling on amazon. We moved most of our paddles locally because it made us more margin. We did need to conquer amazon and that did not happen.

So tonight I started thinking about other ways I could get into making money on pickleball. Pickleball is growing so fast. Check out good trends over the last 5 years for the term pickleball.

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So tonight I have been thinking on the idea of doing a lifestyle pickleball apparel company. Similar to all the golf companies I see. I think I could create cool shirts, polos, hats, and bags for the pickleball community.

Any pickleballers on hive here?

What are your thoughts?



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3 comments
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If you do a lifestyle brand, I would think the players would expect you to sell the paddles along with the shoes, shirts etc..

plus you can sell drink cups etc as a lifestyle brand.

If you want to sell paddle's you should wholesale from the larger players and brand them (white label) and sell on your own shopify site not amazon.

If you are worried about fullfillment there are companies that do that for shopify sites.

Just my thoughts.

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Yeah I love the thought of white labeling other stuff like my shirts.

Thanks for sharing

!PIZZA
!CTP

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