The Impact of Multi-Level Marketing (MLMs) on Participants: Unveiling the Truth Behind the Business Model
If I ask you to mention pyramid schemes, there are possibilities you would mention Herbalife, Avon, Amway, and possibly Lularoe or MaryKay but the reality is they are not pyramid schemes, which is a structure where people pay a fee and try to make their money back with interest by taking a share of the fees paid by new members they invited or the ones their invites invited since the new members pay to join the scheme under them but while pyramid schemes are bad, Multi Level Marketing (MLMs) are terrible.
You might have been pitched about a amazing business opportunity by a friend, family or colleague, only to realize that it was MLM, or maybe you are part of the 8% of Americans or others living around the world that have been a part of this system both presently and in the past. Either ways, you might have heard of MLM or have a personal experience being in the scheme.
The structure of every multi level company is different and even when one company have different markets to target, they use different structures as well just to beat regulators but in all they still do one same thing which is register to the company as an independent business person or owner, pay the company a sum of money so you can be given products that might not work but if you do not sell this product, you aren't going to get your money back and profit. Also, you are encourage to bring in underlines who can be families, friends, or any random person.
The commission structures are intentionally confusing so that people who come in do not understand the structure of how the commission or the company works. The funny thing is the money usually go to the top where the people there are willing to flash money around. If you think the government is going to classify them as pyramid, then you are wrong because they are completely different, and they have one of the most powerful lobbying groups.
First, they sell products and they say that money only hands when the product is sold, so they are no different from a commission company but when people who do pyramid schemes lose their money after the scheme becomes so tall, most MLM participants do not make profit at all as even their highest number struggle financially. While their products are more expensive than others, they do not work like them.
People at the top who aren't the owners of the company but got there through ranks have to purchase a lot of goods monthly just to remain in the rank, and they are advised to flaunt the gifts and perks that the company gives them so they can get more people into the business. While some top people make millions they do not do it from the business rather they get it from down-lines.
The distinction between pyramid schemes and Multi Level Marketing (MLMs) is crucial for understanding the complexities of these business models. While pyramid schemes involve participants paying a fee and attempting to profit by recruiting new members, MLMs operate differently, ostensibly focusing on selling products. However, the convoluted commission structures, high-pressure recruitment tactics, and emphasis on product purchases by participants raise ethical concerns about MLMs.
Despite their claims of offering entrepreneurial opportunities, many individuals involved in MLMs find themselves struggling financially, with the bulk of profits accruing to those at the top of the hierarchy. As consumers, it's essential to be discerning and informed about the nature of these business practices to avoid potential financial pitfalls.
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