How Can Hive Capitalize On The Difficulties The Largest Mainstream Platforms Are Having Right Now?

I posted an answer to a question on Quello asking whether Hive is in a position to benefit if the established social media giants fall. This post is an adaptation of that answer, which I have made into a post of its own because not too many people will see it on Quello.

The way to capitalize on the difficulties of mainstream platforms is having the community make noise about it and its advantages on platforms like Twitter. The Internet must be sprinkled with links pointing back to Hive front ends to raise their domain authority. But Hive apps have a long way to go before anything even remotely like mass adoption can take place. First of all the apps we have must gradually improve their user experience. It's a long grind but through small steps that is achievable. I think UX professionals like @midlet should be listened to very carefully when moving forward in the development of Dapps.

Another issue is a deeper one. Many Hive users treat Hive more as a cryptocurrency distribution system than an actual social media platform. They say you must limit your posting activities so as not to appear trying to "milk the system" for tokens. In my opinion that is completely absurd. Short-form content is completely fine so long as you are not milking the system by self-voting heavily on actual garbage or collecting substantial auto-votes on it. In particular, if you have auto-votes set on you by whales, it would be mere common decency (let alone common sense if you want to keep them) not to abuse them by making low-effort posts to milk the large votes. But that is a total non-issue for the average user not blessed with auto-votes from large stakeholders.

For Hive-apps to stand a chance at wider adoption, the prevailing Hive culture must change to accept that most people will be casual users who are not going to give a hoot about quality. That does not mean low-quality content must be highly rewarded. It is simply a mathematical reality that if Hive is adopted by a much larger number of users than now, their motivation to join must be something else altogether than making a few coins. Again, it all comes down to user experience and finally marketing.

I would like to emphasize that content and engagement beget more of the same. When I was browsing quello.io today, I didn't find much content I was interested in. There was so little of it in the first place and on such a limited range of topics that I had hard time coming up with anything to say myself. I did manage to answer a couple of questions in the end.

I wasn't picky. All I wanted to find was any question that allowed me to write good answer. When I'm on Quora, I may find questions that contain a premise that I don't agree with or that are written in imperfect English worth answering because they offer me an opportunity to speak my mind on a topic I care about.

So, go to quello.io and ask more of those damn questions. I don't care about the rewards on Quello, which aren't anything to write home about at this point. Nor should you. Do it to make the platform one you want to hang out on just for the content and interaction alone. It's important to get the conversations going. Let's fill it with content about every topic you find to be of interest. Let's make it a repository of useful answers and interesting content. Let's forget about the rewards and all the stupid politics of how it's supposed to be distributed for a bit.