LeoAds Is Live And What We Can Do To Improve It

If you didn't know, LeoAds is live and the contract made its first purchase of LEO. This is a historic moment for the platform, something that was long discussed. For the past few years, we heard about it and now we are live.

Here is a thread that was posted earlier:

This is for 7 days worth of ad revenue. It is the first step in what is now automated buying. Every week, more LEO will be purchased off the open market. This will accumulate in the Leoads account until distribution.

Here is what the account looks like now:

As we can see, more than 6,700 was purchased today. That is just shy of 1,000 LEO per day. At the present price, that is roughly $40 in ad revenue.

It Has Started

Some might not be impressed with the numbers. The reality is the Leo community only has itself to blame. More on that in a moment.

What is vital, at this point, is we see the process started. Something that was promised for so long is now a reality.

Another piece to this puzzle is the fact we are also dealing with a buy from the market. That means this is eating into the daily inflation, roughly 5,000 LEO per day. We bit off just shy of 20% of this.

We all know the ad system is less than desirable. Click ads with Coinzilla puts us at the mercy of that platform. There is a combination of running out of ads along with locations being blocked. Nevertheless, we have a baseline to operate from.

How To Get Better Numbers?

The benefit to this system is that we have it all in our control. The monthly pageviews is roughly 500K. That most likely does not impact these ads. However, as discussed numerous times, the goal is to eventually develop our own ad system. This means companies will come directly to Leo to advertise.

Here is where pageviews is crucial. It is imperative that we get this number much higher. We need millions of pageviews per month (at a minimum). That means we have to do everything we can to get things clicked upon in an organic fashion.

This means utilizing the website and surfing around.

In the short term, when you see a new ad, click on it. This will help. Even if we move the weekly total form $40 to $80, we could see a big difference. At the present pricing, this will put the purchase over 12K LEO.

This is in addition to the purchases made to pay the delegators to Leo.voter. As we can see, pieces are going into place add buy demand.

On a side note, we also have the Premium memberships topping 100. Another $500 was used to purchase both LEO and HIVE for the liquidity pool. Since this is split up, we have a total of $500 purchasing LEO so far since this kicked off.

Now the key is to grow the numbers. We are establishing a minimum level, hence it is time to grow them.

Pageviews

It is time to think in terms of pageviews. While this will have minimal impact upon the present ad revenue system, it will lay the foundation going forward. One of the key project in this is going to be LeoGlossary. This is now in the process of adding a lot of pages. We are now over 3,700 pages and counting.

Linking is important. Dropping the LeoGlossary links to people who ask questions is a great way to get another pageview. Keep in mind these pages also have a lot of links in them. The point is to get an individual clicking on a couple extra pages.

We need to think of information. This is why people return. Use Leo as a database to provide data that people will want repeatedly. It is how this game works. If people will do that, we could see the numbers grow a great deal over the next 12 months.

Web3 is about cooperatives. Everyone with Leo has stake in what is taking place. Those who want to see higher numbers, mostly token price, only need to get busy. To get a higher LEO price, we simply need to get all the other numbers up. With the revenue streams, there is now a correlation between activity on Leo and the buying of the token.

It is time for people to understand what Web3 is all about. Enough with the talk and the bull crap cheerleading. Everyone who claims to be involved best start getting busy. That is where the rewards will end up flowing.

I know most people abhor responsibility but here it is. The project team developed the program. The ad revenue results are now in the hands of the community. Any failure is now upon the individuals.


Posted Using InLeo Alpha



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6 comments
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Not so much about page views right now it's about displaying ads on those page views. First buy honestly seemed a little on the low side.

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Page views can go up if we are creating content the world wants to read.

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If they were low, the community has nobody to blame but itself. This is now in the hands of the users.

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One of the things I'm looking for also is content that my audience may want to read - and share that out from InLeo.io - the ads don't care about the hive-affiliation of the reader.

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Yep. That is the key. Having content that interests people outside our echo chamber.

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You shouldn't encourage people to click on ads because what's ethical about advertisers losing money and you gaining it?

People should only click when they are absolutely interested in it.

Leo needs more SEO content to organically build revenue and also get new users, but we're too distracted running campaigns that don't bring money.

My view.

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