Leofinance And Veews

over 1 year ago

A lot of stuff is happening on Hive.

This is a line I keep repeating in many different forms. This is something that has to be stressed. The ecosystem is expanding in terms of development with more things rolling out.

Many feel this is not the proper direction yet we need these things in place before we can even begin to appeal to the masses. As we know, if there were a few thousand people brought in by a 3 or 4 applications, that would make a huge difference in the activity we see.

I feel a big part of this is going to be the integration of many different applications. Since we are dealing with blockchain, anything at the base layer can be replicated. We saw an innovation by the Leofinance team in LeoThreads that altered the way some content was laid on the blockchain. This allowed for microblogging to be placed on Hive in a manner where it matches Twitter. By this I mean that one can post as often as desired, without the 5 minute wait. Also, posts do not appear at the blog level.

To this point, I talked to a few different applications about incorporating this feature into what they are doing. Quite frankly, I am surprised nobody has picked up on it thus far.

The only thing we can do is keep trying.

Leofinance And Veews

Veews is the latest application to come to Hive. It was released just a couple days ago and since that time I spend much of my day on there. They team is looking for feedback so I decided to really help kickstart it.

One thing I noticed, not surprisingly, is the number of Leofinance posts that I come across. This is one of the more popular "tribes" and content creation is a constant.

Obviously, the reason I come across so much Leo content is I have cryptocurrency as one of the tags that I use. This is starting to feed more of what is on here because the algo is reading leo in general. In short, other content is popping up from Leofinance because the correlation is being made.

Here is where there is another opportunity for those who are on Leofinance. We all know the tendency for many to put together content that is lacking in quality. Many come to Hive in general looking to scalp some rewards. At times this works, others not so much. Either way, the representation is what matters.

Veews is a machine learning engine. Being so new, it is far from perfect. At the moment, all posts that appear are within the 7 day voting window. This means it is all new stuff.

Here is the opportunity.

We need to ensure we are focusing upon the best content we can. Veews is a great tool for manual curation. We are never sure who is using an application. Now, pages show up on the reader completely at random. This means that each author has a chance to get in front of more people simply because Veews is feeding them different pages.

Both @jongolson and myself noticed a lot of authors we never saw before. This is also no surprise since there are so many people posting and it is impossible to be everywhere.

However, seeing new authors means both the good and the bad. Some are creating wonderful content. Sadly, there is a lot I come across that is the exact opposite.

Content Discovery

Here is where the quandry for people arises.

For years we were calling for content discovery on Hive. Sadly, very little was done in that area. Today, we have it. That means different people are seeing your work. Having a wider audience can certainly be a blessing.

Unfortunately, if you are putting up crap, it can also be a curse. A wider audience knows you are a hack, putting up a 150 word post trying to pass it off as quality. Sure, if you are analyzing charts, that is a different story since word count is not important. The photography group doesn't need a lot of text since the product is the photos.

But when we are dealing with long-form content creation, the terms give it away. If on is microblogging like on LeoThreads, most anything goes. Let's be honest, nobody is putting up a work of art in 240 characters. Long-form content is a different matter.

The question is when a new person (someone not familar with you) comes across your post, do you want them to be impressed with your work or not? Veews is bringing new eyes with the few people I know using it. Are you seeking to make a good impression upon them?

Web 3.0 is going to offer the opportunity for content creators who are serious about what they are doing. I have repeatedly stated, if you are on Hive, you are a business. There is monetization in what we do. Unless you are posting stuff that conveys the seriousness of your craft, others will tend to think the same.

The bottom line is that anything we do is a reflection on Leofinance. When I come across a Leo post in Veews, I am looking at the platform. Naturally, I am well familiar with the people here and what takes place. But does someone who is encountering this information for the first time?

We are in a great position with Hive in that we are seeing tools that not only enhance our business. Not everyone is adept or even wants to write a 500+ word article. That is why we have LeoThreads. Branching out, for those who like Instragram type stuff, there is Liketu. Then there is 3Speak for audio and video. Of course, Peakd and Hive blog are for longer posts, general in nature.

Now with Veews, we have a content discovery application. Since its release I have been through a few thousand pages. This is a tool that can really take hold over time.

What type of impression do you want to make in your work if some whale happens to stumble upon your article?

Food for thought.

Perhaps time to raise our games a bit.

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