Ford's Revenues Show How Far Ahead Tesla Is
Ford is the first legacy automaker to break out ICE and EV numbers.
In 2022, the company pushed out 96K EVs and lost $2.1 billion. That breaks down to about $22K per unit.
In this video we discuss how far ahead Tesla is as evidenced by this. The Ford situaiton shows how they next 5 years is going to be hard for them.
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It's hard for anyone to really catch up to Tesla because most of them don't have the megafactories to build all their parts. Tesla spent a lot of money in the beginning getting those parts to a point but that has paid off as they sold more cars.
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Summary:
In this video, the speaker discusses recent numbers from Ford, particularly focusing on their EV sales and earnings. Ford reported selling 96,000 EVs in 2022 but incurred a loss of 2.1 billion dollars, averaging a loss of $22,000 per EV compared to Tesla's profit of $9,500 per EV. The analysis indicates the challenges Ford faces in transitioning to EV production, with comparisons to Tesla's profitability and growth trajectory. The speaker also comments on Ford's need to adapt to the EV market, contrasting it with Tesla's advancements and profitability.
Detailed Article:
The video delves into the financial performance of legacy automaker Ford, emphasizing their venture into electric vehicles and the stark contrast in profitability compared to Tesla. Ford's disclosure of separate earnings for their ICE, commercial, and EV divisions allows for a detailed comparison. The speaker highlights that Ford sold 96,000 EVs in 2022 but suffered a substantial loss of 2.1 billion dollars, translating to an average loss of $22,000 per EV. This figure starkly contrasts with Tesla's reported profit of $9,500 per EV, showcasing the efficiency and profitability gap between the two companies in the EV market.
The analysis compares Ford's current position with Tesla's early EV production phase, illustrating that Tesla also faced losses per vehicle when their production levels were similar to Ford's current status. However, the speaker acknowledges that economies of scale and improved efficiency with increased production could potentially reduce Ford's losses per vehicle. Nonetheless, the sustainability of these losses as production scales up raises concerns about Ford's ability to break even in the EV market.
Furthermore, the speaker mentions Jim Farley's strategic approach, indicating that Ford's future success lies in focusing on EVs and direct sales, a model similar to Tesla's successful strategy. The comparison extends to General Motors, with the speaker speculating on the possibility of GM's EV division facing similar financial challenges as Ford, despite the company's overall comparative performance.
The video underscores the critical question of whether legacy automakers like Ford and General Motors can effectively transition to EV production without incurring substantial losses, given Tesla's dominant position in the market. The speaker outlines Tesla's profitability, expansion into new market segments like pickup trucks and mid-priced automobiles, and investments in battery factories, highlighting the company's proactive approach and sustainable growth trajectory.
In conclusion, the analysis presents a comprehensive comparison of Ford's EV performance with Tesla's profitability, emphasizing the challenges legacy automakers face in adapting to the evolving EV market landscape. The video serves as a critical evaluation of the financial implications and strategic decisions necessary for legacy automakers to compete effectively against industry disruptors like Tesla in the electric vehicle sector.
Notice: This is an AI-generated summary based on a transcript of the video. The summarization of the videos in this channel was requested/approved by the channel owner.