Crypto.com sponsored a billboard at the Fifa World Cup

Here's the screenshot:

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These things arn't cheap, because at least 3 billion people across the world will be watching World Cup games. It's particularly expensive when there is a crypto bear market on, and their token CRO is being hammered.

I'm being properly cynical here, but it brings to mind Sam Bankman-Fried and FTX naming a stadium in Miami. Or Volkswagon doing advertising during the Superbowl claiming how green they were, just before news broke that their cars were cheating on emissions tests using "defeat devices".

And lets not forget the all-time Hall of Fame holders for this kind of thing: Enron, which named baseball fields "Enron Field":

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