HIVE Onboarding - My story so far and what has made me successful!

avatar

Good day to all my Hive friends and all the passers-by that might read this article.

My name is Zak Ludick, from South Africa. This year has been a busy one and I must report that it has been a satisfying and exciting journey so far. not only has my personal growth on Hive been astronomically higher than my initial practical estimate, but the quantity of people I have managed to onboard has been rather high.

In addition to that, the quality of the number of people that I have onboarded has also become a cause of celebration and the results of the co-operation are very satisfactory. When putting these actual numbers together, it actually becomes ridiculously cool!

Onboarding

If you do not yet know what this means: To "on-board" someone is to get someone to join Hive.

Hive is exciting and to anyone that has truly immersed themselves in the platform's many communities - they will find a place on the internet that is full of friendly people where you can blog about nearly anything that interests you and you are rewarded by the time and attention of your readers in crypto that is worth real, relatable money.

My Story

My journey with Hive started in January of 2018 and for about a year I was active and doing my thing. I am not going to lie, progress was difficult and growing my account with followers and HP was slow going.

I then disappeared off the platform for nearly 3 years. I came back because when I checked in on Splinterlands (Then Steemmonsters), things had changed - a lot!

I looked around without engaging for a while and what I saw was just amazing. The dApps, the frontends, the communities. All of it was amazing.

I had not been writing for a long time. My soul was crushed and my "pen" listless.

I started to write again. More and more until it has gotten to where I am right now. I got back somewhere towards the end of 2021 and I used some of my HP funds before I started writing again to buy some Splinterlands items.

Then I thought to myself - what if I blogged again? After all, that is how I bought all my Splinterlands packs and cards in the past!

So in the beginning of the year, on the 1st of January I had 313HP. I then set out to obtain a total of 1000HP for myself. I am happy to say that right now on the 22nd of September that I have a total of 1220HP! Way over schedule and now I have my sights set to reach a total of 1500HP before the end of the year.

But it was not only that, that I can count my success in... there is a much bigger number, something over 3360Hp was earned from my 313HP!

Yes, at today's prices, that means $156 has turned to $608 for myself (not counting HBD earnings) but a total of $1676 was generated from only $156!

How? From the power of onboarding!

My Onboarding story so far

I was challenged to get 22 people to join Hive at the start of the year. I went further to say that just getting someone to join and sign up means nothing. They need to reach at least 50HP and make a certain amount of interaction on the blockchain in the form of posts and comments.

Then changed a bit, because as most people know, onboarding is difficult. Also those that actually DID get busy on Hive, they were earning many multiples of 50HP.

So I changed it up. If I can't get 22 people to 50HP, I would get those that I did get to join to a total combined HP of 1100HP!

Right now I have 11 people on my student list and together they are over 2100HP together. This means their average is over 193HP and of those, 5 of them are above that line!

The implication is that with a little bit of work, we have generated a massive amount of crpyto(money) out of nearly nothing. By the effort of our work, we have reached this point and reciprocal growth is just astronomical!

Onboarding Facts!

  • Onboarding is hard!

People like the idea of blogging for money, but most people are hesitant to begin. They hear about Hive and you tell them all about it and they are sorts of incredulous. Either it is too good to be true or they gain an impossible expectation that they will make hundreds of dollars a month right away.

Once you have managed to get them signed up, most people putter around a bit and soon enough they flake out and go dormant. They expected, without any staked HP and without any number of followers that they would immediately make a massive amount of money, where it takes a little more work to get there.

Those people you try to get to join Hive have all sorts of excuses: Mainly, I do not have the time. This is usually nonsense as most internet users spend lots of time on their phones or on social media, not busy really with anything productive.

  • Onboarders moan as much as the people they try to onboard!

There are some that look at me and my students and they tell me: Yeah I have told a lot of people about Hive and I have tried to get a lot of friends to join, but people don't really want to join!

There are just as many excuses from those people (sorry if you feels this is directed at you, just the facts) as those that flake out and do not commit to Hive.

What I want to say to that is that my solution, the way that I have managed to get more people to join Hive than most helps with both those points!

My Solution

  • You need to guide your newbies. There are a lot of topics to cover and it cannot happed overnight. It is daily work to get them on their feet!
  • You need to get those newbies to explore communities that they enjoy. It needs to be within the interests of those people and not just yours. Hive is a big place. Allow them to go in directions that you do not.
  • You need to keep up your communication with them and your interaction with them. You might be sending them whatsapps or talking to them in real life or online but you need to upvote, reblog and comment on their posts.
  • You need to further cultivate a sense of community by getting your first newbie to interact and support your next newbie and repeat that over and over.

That is why I have the Mobey-Ludick Household HIVE Progress Report. It began as a way to keep track of me and my wife's progress as well as coax the kids to be active here and there.

Then the challenge came, my students were added and then eventually, other community members were added as well.

Now it is a little Community Town Hall. This is the thing that really brings things together. Making a community that mentions each person, interacts with each person and implores them to remain active.

More Facts of Hive

There are some facts about the membership and makeup of the "ecology" of Hive. Accounts are attributed a size range based on their VESTS on the blockchain, which in turn is reflected by their staked Hive - HP.

Users that begin with nothing are called Redfish and anyone that sits with less than 1 million VESTS or 1 MVEST, is considered a Redfish. This means around 520HP right now.

Users that go over this mark and are under 10 MVESTS, are called Minnows. Ideally, the blockchain ecology needs way way more of these. I became a Minnow this year. One of my students became a Minnow this year as well (in only 4 months). Three to Four more students that are on my list right now are likely to reach Minnow level within the first year of their time on Hive.
So anything between 4 and 12 months are needed to work from absolute zero to Minnow. Of course, people could invest into Hive and reach those levels sooner. This is done by buying Hive and powering up!

10x a Minnow is a Dolphin
10x a Dolphin is an Orca
10x an Orca is a Whale

The Dolphins, Orcas and Whales make up something less than 2400 accounts. These are not the average user then.

Even though there many more Minnows and Redfish than the rest combind, there are still very little ACTIVE users on Hive.

There are millions registered, but currently there are only around less than 3600 out of around 9000 Minnows that are active. Even amoung Minnows, only around 40% are active.

Among Redfish, there are something around 38,000 active users from week to week. Sometimes it peaks over this or dips below this. But there are something above 2 million Redfish registered. This means that there is a "mortality" rate of new users that come and go and even amongst the Minnows, only 40% keep going.

It only takes 4-12 months of consistency to work your way there, but I feel that without the support and guidance and nurturing, many people will flounder and dissapear from the blockchain.

My final note and key to success is that I onboard people that I know, people in my community and I start as close as possible.
That is why I can have a weekend get together (a braai, look it up) and 80-100% if the people there are on Hive. I go to an event and there are several Hive users already there. So while Hive does not have the population density, I ensude high population density near ME. I do this by constantly exposing people in my interest groups and my SO's interest groups to Hive. The rest happens naturally.

ANd that's it! Look at us go! I share this information freely so more people can learn from my success.

How to onboard and that consistency does really pay off. We are proof of this!

Cheers!
@zakludick

Hive South Africa



0
0
0.000
42 comments
avatar

Thank you ! That's a really useful post, and makes me reflect on my utter failure to onboard people I know. Most of my friends are too wedded to legacy quick-shot social media like Facebook rather than the longer-form blogging platform that is Hive.

But I think you're right that the real key is keeping existing members active. It's easy to reward people for being "most active" or "most posts", or "biggest growth". The hard bit is to identify people who are faltering, identify why (and find out the real reason, because I'm not convinced "too busy in real life" is always the truth), and work out what can be done to re-motivate them. It might be the level of rewards, it might be lack of engagement and comments, or any of a host of other things. Much harder to solve, but necessary if we're to keep Hive growing !

0
0
0.000
avatar

I prepare people with the concept that Hive is a little less user-friendly than FB but still super easy to understand once you get going. Children and older people manage to learn to use Hive just fine.

I also share with them the fact that Hive is way more user-friendly than it used to be. Right now it is pretty easly. And I also share the concept that FB is super easy because it's purpose is to spoon-feed you and bring you advertising that they are paid to present to you. But it is not really rewarding, not in a financial sense and even less so in a sense that it makes us feel... joy...

I mean, maybe someone who has never used Hive is happy to get Likes on FB and it still means something to them... but it means very little to me. I would rather have a $0.001 upvote on Hive than 100 likes and hearts on FB. lol

0
0
0.000
avatar

Great work onnboarding! It is quite hard.

0
0
0.000
avatar

Indeed it does have its challenges. I believe however, that as you have more people on Hive and busy and active - the easier it gets!

That is why user retention is actually MORE important than the onboarding itself. If you can keep people happy and engaged without issues, others will also want to join up and become part of the fun. But if you are constantly cycling through a bunch of people coming in and out you are just jogging on a treadmill - doing the work but going nowhere.

0
0
0.000
avatar

At least, you motivate and educate people who join under you to keep going.

0
0
0.000
avatar

Indeed! The core concept is that you need to be part of a community. Community teaches, protects, guides and interests people.

I see that you are quite new on the blockchain, but judging from your delegations, @adedayoolumide must be your friend who got you onto Hive? The concept there is to keep being occupied with that person and their Hive friends as well. Sure, you are going to branch out and converse with people that are different to your sponsor, but you do need your own "roots".

In addition to that person, you need a further group of friends that you can make sure to support and interact who can reliably support and interact with you back!

0
0
0.000
avatar

Yes it's true you have to stay with some group of friends and belong to a family here to have a successful journey.

Thanks for mentioning

0
0
0.000
avatar

If it wasn't for your constant nurturing and willingness to answer my over 9000 questions, I don't think I would have done even a tenth as well as I currently am. I may even have been one of those mortality stats. Yet here I still am, doing far better than I thought for my first year on HIVE, and soon I will be chasing that minnow status!

I have even managed to convince a friend to take the plunge. But while I don't have the knowledge to guide her the way you do, you happily took her on as another one of your students. Thank you so much @zakludick for everything. You are awesome.

0
0
0.000
avatar

No no no, this is way too friendly! I want ruthless rivalry! A bitter, bloody race to minnow status between @stevemuis and @pixelhuntersam (who are both nearly halfway there...) full of banter, down-votes on each other and sabotage!

And terrible repercussions for @clairemobey if either of you beat her to minnow status! She must wear the dunce hat of shame whenever she is at home in the Mobey-Ludick household until she becomes a minnow too! Mwahahaha!

With that said - In all seriousness, I wonder if I can think of little prizes?
Also Zak puts a lot of effort into onboarding people... perhaps it's time I started knocking on doors too!

0
0
0.000
avatar

Bwahahahahahahaha 🤣🤣🤣🤣🤣🤣🤣 nothing wrong with some healthy rivalry! I did get cross when you pinched my spot at 2nd place @JasperDick! Pfffffffft!

0
0
0.000
avatar

What is great about a friend who surpasses you on Hive is that their votes are worth more! I have no problem with @jasperdick surpasses my HP, as long as we all keep together and support one another with votes.

Even with that concept, I would rather he give more of his bigger upvotes to @loadreaper, @michieme, @pixelhuntersam and the other newbies first so they can grow and catch up to Minnow status first!

That is why in our Mobey-Ludick post where the students are - which needs a new name as it is bigger than just my family as was originally intended - I post the post highlights of our smallest HP person first. If you had not already voted those posts, you are meant to go in at the low HP first and give them your 100% votes and then trickle down to give @jasperdick and myself your more depleted votes.

We of the 1000HP+ club appreciate your votes, but you can give more meat to the guys at the bottom.

I don't want to hold 90% of our community's HP. By the end of next year I want to see how many of us are going to be over 1000HP, over 500HP and so on.

Keep going everyone!

0
0
0.000
avatar

hahahaha, very funny!

But in all seriousness @pixelhuntersam and @stevemuis - never downvote one another! 😱😱😱 @jasperdick is joking!

Banter and such is definitely fine. Keep encouraging one another!

Yeah, @clairemobey was a bit cross when @jasperdick surpassed her in less time. There was a time that @lex-zaiya had also surpassed Claire with her stoic and consistent doctrine.

There are going to be times when some people will grow faster than others. Maybe they have a knack for it, and maybe you can learn from their posts. Sometimes they are just lucky or have a hobby or interest that makes them stand out. Eg: None of the rest of us can post Surfing posts like @jasperdick - meaning every successful or very successful surfing post is something that we could not equal.

HOWEVER, @pixelhuntersam has recently been doing gardening posts that equal or surpass plenty of those surfing posts! What I am saying is this: find YOUR "surfing" or "gardening" post. Find a niche where you can REPEAT post about that content (without spamming the same thing over and over). Usually, this is centered around a hobby. Jasper is likely to surf again and again and Sam is likely to do Gardening again and again!

Find your own passion topic(s)!

0
0
0.000
avatar

All is fair in love and war 🤣🤣🤣 it's ON!!

0
0
0.000
avatar

Alright everyone, especially (@clairemobey, @pixelhuntersam, @stevemuis and @lex-zaiya)... So @zakludick is 100% correct that it helps to have a topic that lends itself to consistency - I am lucky in that I have a beautiful guitar. It means that it is quite easy for me to be consistent with the HIVE Open Mic (theme picked for me) and Three Tunes Tuesday (I pick the theme usually to match an original song and then add two covers) challenges... Two guaranteed posts a week which is actually forcing me to learn new songs and improve as a musician.

So how about one more guaranteed weekly music post? A weekly Cover request, where the account that requests the chosen cover receives 50% of the HP from the post where I share it on the Music Community? Why don't I give you guys a shot at the first song request and the little prize? I will write a post on the HIVE South Africa Community (https://ecency.com/created/hive-150289) about it, where hopefully I will get some requests in the comments... so please head over and join if you haven't already!

0
0
0.000
avatar

My music tastes are a little on the harder side, haha. But I am game! @zakludick and I have a little challenge running between us as well. Though I am starting on that one next week, taking my DIY one as the garden post for this week. My weekend is going to be chaotic 😂

0
0
0.000
avatar

Well make your request and maybe watch this 74 inch Dick "go hard"! 😋

0
0
0.000
avatar

Okay, I am going to go geek for my first one. "Toss A Coin To Your Witcher" my favourite cover of it is:

0
0
0.000
avatar

Awesome idea and venture @jasperdick . This week I will keep it local with a song from back in the day that always hits home with me in ways that certain songs can for different people......"This Boy" by Sweatband/ Wendy Oldfield.

0
0
0.000
avatar

Rawr! It's on! well, minus the sabotage. I'm gonna keep swimming hard!

0
0
0.000
avatar

Thank you so much Sam for your kind words! I do try my best to help everyone.

You also were willing to ask a lot of questions and engage. Which made the process of teaching you 1000x better and easier than plenty people I have tried to get on to Hive.

You are now 156 days on Hive! If we break that down into HP earned per day then you will be reaching something in excess of 465,674HP within your first year. However, 60% of your growth has been in the last 20% of that timeframe... thus it is also likely that the upper guesstimate of your HP earned in your first year to be around 855HP - if you repeat your action and progress of the last 30 days.

So yeah, somewhere between 460HP and 860HP is the ballpark of your first year WITH a 50/50 split to HBD earnings. Minnow status is around about 550HP. Totally possible that you will attain this! Keep going!

0
0
0.000
avatar

Now that I have found my feet, rhythm and a few consistent niches that I have fun posting in it is much easier to make continual progress. I think minnow status in the first year is a good goal to aim for! Just keep swimming, just keep swimming...

0
0
0.000
avatar

I remember when you were challenged to onboard more! You have met that challenge quite successfully and I'm expecting much more success in your future!
I pinned this helpful, encouraging post in the Ecency Community.

0
0
0.000
avatar

Thank you very much @melinda010100!

While I onboard and recruit people locally to me and from elsewhere in South Africa when they get forwarded my details (@lex-zaiya got me in touch with @pixelhuntersam who in turn got me in touch with @michieme), .... I am also keen on teaching Hive and what we all do to anyone!

If there is someone reading this, or someone you suggest - anyone is now allowed to join my group of students if they want to. As long as they remain active and support one another. They can simply pop me a message on the Mobey-Ludick weekly stats post (This will be getting a new name) and I will chat to them from there!

0
0
0.000
avatar

I'm working on getting you another student. Bugging her almost every day now to stop putting it off, haha.

0
0
0.000
avatar

Wonderful! Let's do it! All are welcome!

0
0
0.000